• The collaboration automates the integration of voice trading into third-party systems from any corner of the globe, offering users anytime voice trading capabilities and remote access to all trading floor connectivity and services.
  • Cloud9 Technologies presents complete unified communications and collaboration (UCC) and enterprise voice trading services.

Glue42 and Cloud9 Technologies team up

Glue42 and Cloud9 Technologies collaborate to deliver a complete suite of voice trading capabilities to the institutional marketplace. Thus, offering users remote access to all trading floor connectivity and services.

Cloud9 Technologies is a frontrunner in cloud-based communications with a purpose-built communications platform for the trading floor. At the same time, Glue42 delivers integrated desktop experiences to financial institutions worldwide.

Additionally, with the quick voice trading capability, traders will have secure access to voice data, regulatory data, and counterparties any moment and from anywhere. This can be done after combining other desktop applications through Cloud9 Technologies’ suite of open APIs (application programming interface).

Cloud9 Technologies presents complete enterprise voice trading and unified communications and collaboration (UCC) services in this collaboration, including full data capture. Glue42 complements this by combining these components into the trader’s active workflow, irrespective of technology or application type.

The collaboration supports ‘click to call’ directly from the bank’s CRM (customer relationship management) or Microsoft Office suite. Thus, clicking on a contact in one of these applications will initiate a call through the Cloud9 platform. This shows that Cloud9 will replace the physical dealer management committee on trading desks.

Traders, in the medium term, will be able to capture voice orders on the smartphone. Later, the tickets will open on their order management systems, pre-populated with the phone transcript. For compliance purposes, one could log these calls in their CRMs.

Expert’s take

Brian Hunt, Chief Administrative Officer (CAO) at Cloud9 Technologies, commented: “The institutional landscape is becoming increasingly reliant upon technology solutions to maintain and grow their business. With voice trading remaining a key part of capital markets, it’s imperative that onsite and remote users are able to seamlessly access a virtual trading floor from anywhere at any time.”

He further added, “As the industry continues to evolve due to greater reliance on cloud-based technology, rapid integration to SaaS-based solutions becomes a critical requirement for every financial desktop.”

Reena Raichura, Head of Product Solutions (Financial Services) and Customer Success at Glue42, commented: “Voice trading mustn’t be left behind in an industry that is becoming increasingly digitized. When integrated with desktop applications, voice is a highly efficient communications channel that continues to play an integral role in strategic and compliance workflows.”

She further added, “Our joint, long-term vision is that traders will be able to control their trading apps using voice capabilities in a similar way that virtual or voice assistants do with global retail users.”