Validating an Advocacy Program: Showing Your Value  and  ROI to Leadership

Validating an Advocacy Program: Showing Your Value and ROI to Leadership

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Published by: Research Desk Released: Dec 06, 2021

How Association Public Affairs Teams Can Explain Their Work, Report Progress, and amp; Demonstrate ROI

Indeed, the work of an association’s public affairs team can help the entire organization. It can show value to members, increasing recruitment and retention. It can get members excited about the industry, filling events to capacity (physical or virtual). It can connect members with your mission, generate strong policy changes and advance your industry.