Syndication is one of the most important ways you can amplify your content marketing strategy and bring in qualified leads at a guaranteed cost. It’s a great way to use content you’ve already built to meet more of your marketing goals. From brand awareness to traffic to ICP-specific leads, content syndication has a multitude of benefits. Your first step is to learn more about how it works and start applying a smart syndication strategy with the right partner.
This guide gets you started, with chapters on fundamentals, benefits, strategy, implementation, and measurement of your content syndication program.