Whitepapers

DC’s Dave McCarthy and Oracle’s Faye Hutsell discuss the value of multicloud deployments for enterprises, and OCI's comprehensive set of multicloud solutions in the form of specialized deployments...

DC’s Dave McCarthy and Oracle’s Faye Hutsell discuss the value of multicloud deployments for enterprises, and OCI's comprehensive set of multicloud solutions in the form of specialized deployments...

Cloud infrastructure has fundamentally changed the way organizations approach technology. It is a key enabler of digital transformation, accelerating the pace of innovation by providing resources that...

Migrating Oracle workloads to cloud has a strong licensing and support impact. Not all Oracle products are deployable on all cloud platforms, and their capabilities may limit migration initiatives. I ...

Oracle Cloud Infrastructure is playing a larger role in the cloud platform services market for IaaS PaaS solutions. Sourcing, procurement and vendor management leaders should use this research to supp...

Cost, app dependencies and management tools are often mentioned as cloud migration roadblocks. A comprehensive cloud workload migration strategy and third-party tools and capabilities can enable a smo...

Brand safety and suitability rank high on every marketer’s list of needs for their advertising campaigns. But not all approaches are the same, nor are they adequate. Read our guide to learn: ...

Learn answers to your burning questions about your data-driven campaigns, whether it concerns your audience, context, measurement, and data. Gain insights into advertising for various industries, incl...

Discover how to include contextual insight in the research and planning phase of your campaign development. Read our guide, which highlights multiple context insights or trends in detail. Learn how...

Gaining a comprehensive understanding of performance helps marketers build a strong, results-driven digital advertising strategy. While baseline ad verification metrics are essential building blocks f...