• All
  • Cloud
    • Solutions
    • Virtualization
  • Data
    • Analytics
    • Big Data
    • Customer Data Platform
  • Digital
    • Digital Marketing
    • Social Media Marketing
  • Finance
    • Cost Management
    • Risk & Compliance
  • Human Resources
    • HR Solutions
    • Talent Management
  • IT Infra
    • App Management Solutions
    • Best Practices
    • Datacenter Solutions
    • Infra Solutions
    • Networking
    • Storage
    • Unified Communication
  • Mobility
  • Sales & Marketing
    • Customer Relationship Management
    • Sales Enablement
  • Security
  • Tech
    • Artificial Intelligence
    • Augmented Reality
    • Blockchain
    • Chatbots
    • Internet of Things
    • Machine Learning
    • Virtual Reality
How to Build a Business Case for Test Automation

How to Build a Business Case for Test Automation

Published by: Research Desk Released: Sep 13, 2021

Reducing testing costs is often the first thing organizations think about when they consider adopting test automation. After all, software testing is shockingly expensive; it accounts for an average of 23-35% of the overall IT spend, per the latest World Quality Report. Test automation frees us to focus on more interesting and value-added tasks while routine checks are performed faster, more frequently, and with increased precision. 

Clearly, the value is there. However, even open-source testing tools require a resource investment, and that requires the buy-in of someone higher up. How do you convince the business that test automation is really worth the time, effort, and cost required? 

The typical approach is to perform a simple ROI calculation: estimating how many manual testing hours you can free up, and then multiplying that by the testers’ hourly rates. That’s certainly a good starting point. But the elements of a strong business case for test automation consider time-to-market, quality/risk, as well as a much broader assessment of ROI. Let’s look at each in turn.