PropMix.io LLC released Home Value Chatbot – a virtual agent chatbot designed for real estate agent websites to engage and attract homeowners and buyers. All agents can use the Home Value Chatbot through iCMALive – PropMix’s interactive comparative market analysis platform.

Home Value chatbot from iCMALive can be easily plugged into any website and can be used for branding by agent or broker. Various studies have proven that site visitors are more interested in using a chatbot to have personalized interaction instead of using any button or filling out a service request form. The chatbot provides a proven method for lead capture and conversion on realtor websites.

“We are excited to offer the agent community the ability to provide a new and innovative option to engage their customers,” said Sakeer Hassan, Chief Marketing Officer at PropMix. “This will improve conversion rates on agent websites and show customers that they are leveraging the best in innovative technology to better serve them.”

Powered by iCMALive, the Home Value Chatbot can engage site visitors in a conversation through which they can request and receive a fully automated market analysis and property valuation report.

iCMALive acts as an AI-powered comparative market analysis (CMA) platform and a lead capture tool for agents. It merges CMA capabilities with a lead capture and tracking platform that automatically qualify leads and pump them to any CRM (customer relationship management) platform.

iCMALive is also considered as a full-function custom CMA platform to agents for creating customized CMA reports while distributing and tracking their usage online.